July 28th, 2011
Go Daddy, one of the world’s leading domain registrars and web hosting providers, has recently launched its 4th generation (4GH) web hosting platform that is set up in a cloud environment. The new platform will provide customers with numerous benefits that include better scalability, security, performance and value when compared to other and more traditional shared hosting platforms.
Specifically, Go Daddy is using a new architecture that consists of multiple Web hosting servers that are networked together. Hence and should a server go down, another server is there to replace it. Moreover and should a website see a spike in traffic, resources will be shifted quickly so that other websites can still operate normally.
This is an improvement over the shared hosting model where customer websites are housed on one server and can be impacted by problems with the server or by an unexpected spike in traffic for one website. In such cases, all of the other websites on the server may experience slowness or have problems loading.
With 4GH, more servers can quickly be added to avoid such issues and to allow customers and their websites to enjoy any 15 minutes of fame that they may unexpectedly receive. For example: AwkwardFamilyPhotos.com uses Go Daddy’s 4GH to deal with the sudden spikes in demand that mentions or interviews on TV shows like NBC’s TODAY and ABC’s Good Morning America will generate for the website. And since the website can easily generate 20 million hits in a month, it has come to rely on Go Daddy’s 4GH service to handle sudden spikes in demand.
It should also be noted that Go Daddy’s 4GH Web hosting service is backed by their “24/7 Site Defenders” team. Hence, customers can rest assured that their websites are safe both from experiencing downtime and from security threats.
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